Who We are

We make PMS gummy vitamins so everyone can feel their best, no matter what time of the month.

Our Philosophy
Empower women
We love to see strong women winning and we’ll do whatever we can to help along the way.
Proactive > reactive
We are always a few steps ahead. We take a proactive (instead of reactive) approach to health.
The real deal
We don’t do pseudo-science. We use research-backed, real-deal ingredients.
Self-care club
We’re big believers in the benefits of self-care, and want to make finding a few seconds each day to focus on Y-O-U as simple as possible.
Here for you, boo
We never leave a FLO babe behind; the FLO community is here to be a support system, a sounding board, and a somebody-to-lean-on.
P.S. Don’t forget to have fun
We make cool sh*t and have fun doing it. We never take ourselves too seriously.
Our Philosophy
Empower women
We love to see strong women winning and we’ll do whatever we can to help along the way.
Proactive > reactive
We are always a few steps ahead. We take a proactive (instead of reactive) approach to health.
The real deal
We don’t do pseudo-science. We use research-backed, real-deal
ingredients.
Self-care club
We’re big believers in the benefits of self-care, and want to make finding a few seconds each day to focus on
Y-O-U as simple as possible.
Here for you, boo
We never leave a FLO babe behind; the FLO community is here to be a support system, a sounding board, and a somebody-to-lean-on.
P.S. Don’t forget to have fun
We make cool sh*t and have fun doing it. We never take ourselves
too seriously.

Our Story

FLO began with a brother and sister turned best friends turned roommates turned partners in PMS problem solving.

Brianna

PMS is a really strange thing. When you get your first period, you’re taught to accept it as something that just comes with the territory of being a woman. And despite the fact that 90% of women experience PMS symptoms month in and month out--no one talks about it. Even when discussed among women, periods and PMS tend to be taboo topics.

My brother and I set out to learn as much as we could about periods and PMS, and to solve a problem that affects more women than it spares. We founded FLO not only for me, but for our family and friends, and for all the other women who can agree: PMS f*cking sucks.

-Brianna Bitton, Co-Founder

Bobby

I know, I know--I’m a dude. And like most dudes, PMS and periods aren’t my forte. Which, when you stop to think about it, is kind of a shame. Half of the world’s population has periods (at one point or another). And PMS affects over 90% of them. On the global scale, PMS is a BFD.

I’ve always been surrounded by some seriously inspirational women, including my empowering mom and my best friend and roommate--my big sister, Brianna. What I’ve learned from them about PMS and periods is this: PMS f*cking sucks. Brianna and I founded FLO for all the women we know, and the ones we don’t. For every woman who has a period and experiences PMS. All 90% of them.

-Bobby Bitton, Co-Founder

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